we've got your back
We created LifeJacket after seeing a number of close, male friends experience cancer at a young age. Jono, one of our founders, was one of them. It’s easy to think you’re invincible but we saw first hand that’s not true. Skin cancer is preventable. Take life outside but protect your skin at the same time. Make skin protection part of your kit bag. We’ve made a range of high-performance skincare and technical UPF 50+ clothing for men like you. Developed over three years with industry experts and using the latest ingredient technology, our products are used by professional athletes, mountaineers, Olympians and brand ambassadors who love them because they’re so different to anything they’ve used (and hated) before. We’ve got your back. Have you got yours?