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HIGH PERFORMANCE SKIN PROTECTION.

Used and stress-tested by pro athletes, sports teams, the military and everyday folk, like us. Invest in your skin health for better-looking, better-feeling skin.

BUNDLE UP AND SAVE.

GET UP TO 15% OFF.

Build your own basket from our entire range of high performance anti-chafe, moisturisers, sunscreens, wash bars and UPF 50+ apparel. The more you order, the more you save.

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WHAT WE CAN DO FOR YOU.

MEET BILLY, JONO AND ROB.

Our story began with personal setback. We were three healthy young men, who thought we were indestructible. But then, several of our friends – all healthy and in their thirties, like us – were hit by cancer. One of them was Jono, our co-founder.

This inspired us to set-up LifeJacket with the single vision of halting the increase in skin cancer - THE world’s most common cancer and, unlike other cancers, one that’s 90% preventable. In the UK, rates have doubled since the 90s and they’re forecast to double again over the next 20 years.

LifeJacket is a positive brand inspiring people who love to be outdoors to use our kit, protect their skin and keep doing what they love. We believe in everyday protection as the best means of achieving long-term skin health and well-being.

Developed and made in the UK with industry experts, our high performance skincare and UPF 50+ apparel is stress-tested by everyday folk (like us), professional athletes, Olympians, military personnel and our team of brand ambassadors.

WHAT PEOPLE ARE SAYING.

The best summer running gear essentials to help you train in the heat.

Runner's World

WHAT PEOPLE ARE SAYING.

The Season of SPF Moisturiser is Here. These Are the Ones to Try Now.

Esquire

WHAT PEOPLE ARE SAYING.

The Best Skincare on Earth, According to the Esquire Editors.

Esquire

WHAT PEOPLE ARE SAYING.

The daily-use moisturiser is water-resistant, reef-safe, cruelty free and glides on with ease, leaving no greasy residue. It also has anti-ageing benefits by adopting first-class ingredients and formulation technology.

GQ

WHAT PEOPLE ARE SAYING.

12 best men’s moisturisers with SPF for everyday skin protection.

The Independent

WHAT PEOPLE ARE SAYING.

10 Men's Moisturisers with SPF for Protecting Against Sun Damage.

Men's Health

REAL REVIEWS FROM REAL CUSTOMERS.

WHAT PEOPLE ARE SAYING

“LifeJacket Skin Protection sells skincare and UPF 50+ clothing and has partnered with Melanoma UK to raise awareness of the dangers of skin cancer”

Coachmag™

WHAT PEOPLE ARE SAYING

“LifeJacket Skin Protection sells skincare and UPF 50+ clothing and has partnered with Melanoma UK to raise awareness of the dangers of skin cancer”

Coachmag™

TAKE LIFE OUTSIDE. WE'VE GOT YOUR BACK.

WE BUILD PARTNERSHIPS...

Melanoma UK chose us to be their partner. Need help for yourself? Worried about somebody else? Learn who they are and what they can do for you.

THAT BENEFIT YOU.

Get FREE 7-DAY access to SkinVision, the phone app that uses your camera to check your skin, with every LifeJacket purchase. Upgrade to an annual license and get 50% OFF.

WE BUILD PARTNERSHIPS...

Melanoma UK chose us to be their partner. Need help for yourself? Worried about somebody else? Learn who they are and what they can do for you.